Kindle: A PR Revolution?
Marketing blogger Rohit Bhargava gives FOUR REASONS why the Kindle may be "bringing a PR revolution." The Kindle 1) makes RSS a necessity; 2) finally integrates the reading experience; 3) puts a premium on real time information; and 4) takes advantage of Amazon's Library.

Comments:
I'd add that the aging population appreciates the ability to enlarge text!
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